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“Poppy” in the way it grabs you because it’s instantly catchy, not because it’s formulaic but because it’s fresh. Lodges in your head because of new things, not because you’ve heard it repeatedly. A harmony you wouldn’t have thought would work, but once heard you can’t imagine the song without it. That part where the tambourine or the double-tracked vox comes in that you have to keep replaying because it’s so genius. The organic (im)perfection that a human made. That’s the #pop #music I love.